Meet G2 at #saasgrowthsummit19 – and get the right software for your business

We’re thrilled to have G2 join us at our first ever SaaSGrowth Summit this November. Let’s find out more about them.

The 2019 SaaSGrowth Summit is going to be one of the most value-packed events on London’s SaaS sales calendar. We’re partnering with eleven ground-breaking sales tech organisations, to help more than 100 revenue leaders find the right tools for their businesses. In this series of articles, I want to tell you about all of them. But first, here are the details of the #saasgrowthsummit19 event.

SaaSGrowth Summit is an all-day event for leaders in sales, marketing, sales operations or sales enablement. 

  • Friday, November 22nd
  • 0830 – 1500
  • Andaz Hotel, 40 Liverpool St, London

Click here to grab your ticket to the SaaSGrowth Summit today.

Find out more on our new SaaSGrowth Summit website.

Introducing G2

G2 is the world’s leading B2B software and services review site. Like TripAdvisor is for travel, G2 is for B2B software. Founded in 2012, G2 is headquartered in Chicago. Its last round of funding was Series C, with investors including Accel and LinkedIn. It currently employs around 250 people worldwide.

Henrique Moniz de Aragão is G2’s main man in London. His title is VP and General Manager for EMEA. Since March of this year, he has been leading G2’s global expansion. G2’s London office is its first expansion, designed to better serve the growing buyer community outside the US, as well as its EMEA-based customers.

What I like about G2 is that in a relatively short time, it has become the go-to site in its field. Any tech buyer worth their salt will consult G2 before they make a purchase. I also love how they have made a business out of encouraging their users to generate useful content for other users.

How it works

Choosing business software and services used to be difficult, risky and inherently biased. Not anymore. G2 Crowd’s real, verified user reviews help you objectively assess what’s best for your business. Now, you can leverage the crowd, limit your risk and find what works.

Simply visit G2.com and type in the name of the software company you want to find out about. You’ll instantly be taken to a screen which will tell you everything you need to know about the company and its solutions. You’ll see videos, screenshots, PDFs and more. However, the real gold is in the review section.

Rather than just rant away, reviewers answer specific questions:

  • What do you like best?
  • What do you dislike?

That way, you get the real value of their experience, a balanced view. You can also compare reviews with those of the company’s competitors and even request a demo from the review screen. 

G2 have become a leading B2B review platform with over 700,000 reviews read by more than three million technology buyers every month. Among the millions of businesses G2 helps are Ford, Adobe, Nike and Facebook. These corporations rely on G2 to help them make better buying decisions.

A superb new feature from G2 is G2 Track. It allows you to manage your organisations SaaS stack in one powerful dashboard:

  • Identify exactly which apps you’re using, 
  • How often you use them
  • How much you spend on each
  • Keep up-to-date with renewals
  • Optimise your SaaS spend

All in all, G2 is the smart way to get the right software and services for your business. We can’t wait to get to know them better at #saasgrowthsummit19.

Let’s get together at SaaSGrowth Summit

If you’re:

  • A revenue leader
  • Leading an organisation with between 25 and 500 salespeople
  • Planning to upgrade your tech stack or go through a sales transformation in the next 3-18 months

…you need to be at #saasgrowthsummit19 to meet G2 and ten other terrific tech partners. Remember, it’s on Friday, November 22nd.

When you register, we’ll ask you to complete a short, 7-question survey so we can provide you with the best networking opportunities and introduce you to the most relevant technology partners. It’s all part of the SaaSGrowth service.

So, don’t miss out. Grab your ticket to the SaaSGrowth Summit today. Click here to find out more.

Find out more on our new SaaSGrowth Summit website.

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